Facial Blushing. Over-activity of the sympathetic nervous system can also cause severe facial blushing. Facial blushing usually occurs as a sudden event, which is a response to a particular social situation, and could be very embarrassing. Facial blushing could be stimulated by:

• Speaking to another person
  
• Giving public presentations
  
• Simply being in a crowd.

These individuals are aware of the blushing but cannot control the blushing which can be highly embarrassing and a handicap in attaining their social and carrier goals. Sufferers also experience prolonged facial heat and a bright red glow that may be misinterpreted as a sign of illness.

Facial blushing may be accompanied by hyperhidrosis Facial blushing is also one of the main physical symptoms of social phobia. Facial blushing can cause self awareness of this problem with embarrassment, leading to avoidance behavior. This can form a vicious cycle causing more facial blushing. Consequently, these individuals avoid situations that can trigger facial blushing, missing important social and professional opportunities in their lives.

ETS have been very effective in treating facial blushing and breaking this vicious cycle.

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